Nutrifya
A nutrition and wellbeing companion built around daily habits.
Open Nutrifya- Built by
- Surface IT
- Year
- 2026
- Duration
- In active development
- Our role
- Product · Design · Engineering · Operations
The project
Nutrifya helps people log what they eat, follow a plan and keep a routine going. It is a tracking and habit companion. It does not diagnose, treat or make medical claims.
The challenge
Most nutrition apps ask for more logging effort than anyone sustains, and many drift into health claims they are not qualified to make.
Our solution
A companion that makes logging quick enough to actually keep doing, presents plans clearly, and stays firmly on the side of habit support rather than medical guidance.
Services
Technologies
The stack behind it
Apps
iOS and Android
Web
Next.js
Platform
Operated in production by us
How it came together
Business problem
Nutrition tracking fails when logging costs more effort than it returns.
Research
We watched where our own logging streaks broke and removed those steps.
Strategy
Support the habit. Leave medicine to clinicians.
Design process
A quiet interface that does not scold the user for a missed day.
Development
A shared web core wrapped for iOS and Android.
Testing
Checked on real devices on both platforms before each release.
Deployment
Shipped through the stores and the web, and run by us.
Results
A live product open to anyone who wants to try it.
Lessons learned
The strictest constraint, no medical claims, made the writing clearer everywhere.
- Logging designed to survive a busy day
- Plans presented without judgement or scoring
- Consistent experience across phone and web
- Accessible type and contrast throughout
One product surface shared across mobile and web so a meal logged on a phone is there on the laptop.
Nutrifya is live and available to the public.
3
Platforms
Live
In production today
Nutrifya, as it runs today
Captured from nutrifya.com. Open it and you will see the same screens.
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